The Samsung 55AU7700 4K Smart TV currently retails between KSh 85,000 and KSh 110,000 in Kenya, offering premium features at a competitive price point. This model has surged in popularity among Kenyan households, thanks to its crystal-clear display, smart functionality, and value-packed performance.
Want to unlock cinema-quality entertainment from your living room? Discover why this TV stands out in Kenya’s crowded market, from its adaptive picture technology to seamless streaming capabilities.
Current Price Range of the Samsung 55AU7700 in Kenya
The Samsung 55AU7700 4K Smart TV is available in Kenya across different price brackets, depending on the retailer, promotions, and warranty offers. Here’s a detailed breakdown of current market rates:
- Budget Range (KSh 85,000 – KSh 90,000): Found in online marketplaces or during flash sales, often with limited warranty coverage.
- Mid-Range (KSh 91,000 – KSh 100,000): Standard pricing from major electronics stores, typically including a 1-year warranty.
- Premium Range (KSh 101,000 – KSh 110,000): Sold in premium retail outlets with extended warranties (2+ years) and bundled accessories.
Prices tend to drop slightly during holiday sales (Black Friday, Christmas) but may rise due to import costs or dollar fluctuations. Always compare deals before purchasing.
Key Specifications of the Samsung 55AU7700
This 4K Smart TV packs cutting-edge technology tailored for Kenyan viewers. Here’s what sets it apart:
- Display: 55-inch Ultra HD (3840 x 2160) LED panel with HDR10+ for vivid colors and deep contrasts, even in brightly lit rooms.
- Smart Features: Tizen OS with built-in Wi-Fi, Netflix, YouTube, and local apps like Showmax, plus voice control via Bixby/Alexa.
- Design: Slim bezel-less frame (123.2 x 70.9 x 6.2 cm) with a sturdy plastic-metal composite stand (included).
- Audio: 20W Dolby Digital Plus speakers for clear dialogue and immersive sound—ideal for Kenya’s diverse content.
- Certifications: ENERGY STAR rated (low power consumption) and EPEAT Silver for eco-friendly manufacturing.
- Setup: Plug-and-play with wall-mount compatibility (VESA 200×200); no assembly required beyond attaching the stand.
Its adaptive brightness and anti-glare screen make it perfect for Kenya’s sunny climates.
Factors Affecting the Samsung 55AU7700’s Price in Kenya
Several key elements influence why this TV’s price fluctuates across Kenyan retailers. Understanding these helps you time your purchase for maximum savings:
- Brand Premium: Samsung’s reputation as a top-tier electronics manufacturer commands a 15-20% price premium over lesser-known brands.
- Import Costs: The TV’s LED panel (imported from Vietnam) and processors (South Korea) make it vulnerable to dollar-shilling exchange rates—a 5% forex shift can alter prices by KSh 4,000-6,000.
- Retail Markup: Physical stores in malls like Westgate add 8-12% overhead compared to online sellers like Jumia.
- Feature Upgrades: The Crystal 4K Processor and Object Tracking Sound+ technology add KSh 7,000-10,000 versus basic 4K models.
- Seasonal Demand: Prices spike 12% during December holidays but drop 8-10% post-January as dealers clear inventory.
- Warranty Packages: Extended 3-year warranties (common at dealers like Courtside) increase costs by KSh 5,800-8,500.
Pro Tip: Track forex rates at the CBK website before major purchases—dealers often adjust prices weekly.
Where to Buy the Samsung 55AU7700 in Kenya
Kenyan buyers can purchase this 4K Smart TV through multiple trusted channels, each with distinct advantages:
- Online Marketplaces:
- Jumia – Best for flash sales (up to 15% off) but verify seller ratings
- Kilimall – Often includes free wall-mount kits with purchase
- Portalkenya.com – Reliable for same-day Nairobi deliveries
- Physical Stores:
- Nairobi: Samsung Experience Stores (Two Rivers Mall) for hands-on demos
- Mombasa: Shoprite Nyali – Frequently stocks units with 0% installment plans
- Kisumu: Eastmatt Mega City – Offers price matching against competitors
- Authorized Dealers: Like Simba Corp (Thika Road) – Provide genuine 2-year warranties and free installation
Pro Tip: Always request a sealed box and check the serial number on Samsung’s Kenya warranty portal before payment.
Popular Brands and Alternatives to Samsung 55AU7700
Kenyan buyers have several quality alternatives to consider when shopping for 55-inch 4K Smart TVs. This comparison table highlights key differences:
| Brand/Model | Price Range (KES) | Key Features | Availability |
|---|---|---|---|
| Samsung 55AU7700 | 85,000-110,000 | Crystal 4K Processor, HDR10+, Tizen OS, 3 HDMI ports | Widely available nationwide |
| LG 55NANO75 | 92,000-120,000 | NanoCell display, α5 Gen5 AI Processor, webOS 22 | Major retailers in Nairobi/Mombasa |
| TCL 55P635 | 65,000-85,000 | Android TV, HDR10, Dolby Vision, 2GB RAM | Best stocked online (Jumia/Kilimall) |
| Hisense 55A6K | 70,000-95,000 | Vidaa OS, 60Hz refresh rate, DTS Virtual:X | Select dealers in urban centers |
Alternative Considerations:
- Budget Options: Consider 50-inch models (saving KSh 15,000-20,000) or previous-year Samsung AU7000 series
- Premium Alternatives: QLED models like Samsung Q60B (KSh 130,000+) offer better color accuracy
- Local vs Imported: While all TVs are imported, Samsung/LG have Kenya-based service centers unlike TCL/Hisense
For most Kenyan households, the Samsung 55AU7700 strikes the best balance between premium features and reasonable pricing, though TCL offers significant savings for budget-conscious buyers.
Essential Buying Tips for Your Samsung 55AU7700
Make a smart purchase with these professional recommendations:
- Physical Inspection: Check for dead pixels using a solid color test image and verify all HDMI ports function
- Seller Questions: Always ask:
- “Is this a Kenya-spec model with local warranty?”
- “What’s included in the box (stand, remote, cables)?”
- “Do you offer installation services?”
- Warranty Details: Ensure it covers panel defects (most common issue) and confirm service centers exist in your region
- Red Flags: Avoid:
- Prices more than 15% below market rate (likely grey imports)
- Unsealed boxes without protective film
- Sellers refusing demo before purchase
Pro Tip: Record your unboxing – crucial evidence for warranty claims if damage is discovered later.
Final Verdict: Is the Samsung 55AU7700 Worth It?
Priced between KSh 85,000-110,000, the Samsung 55AU7700 delivers exceptional 4K performance for Kenyan homes. For premium seekers: Its Crystal Processor and HDR10+ justify the cost. Budget buyers: Consider TCL alternatives. Always verify warranties and buy from authorized dealers. Ready to upgrade? Compare current deals at Samsung’s Kenya website or trusted retailers today.
Frequently Asked Questions About Samsung 55AU7700 in Kenya
Does this TV support Kenya’s digital broadcasting?
Yes, the 55AU7700 includes a built-in DVB-T2 tuner compatible with Kenya’s digital migration. It automatically scans and stores all free-to-air channels. For optimal reception, pair it with a quality outdoor antenna as Kenya’s signal strength varies by location.
How does it handle Kenya’s frequent power fluctuations?
The TV features surge protection and auto-recovery after power cuts. For added safety, use a 500VA UPS or voltage stabilizer. Samsung Kenya services power-related damages only if you used approved protectors, as stated in warranty terms.
Can I install Showmax and other local apps?
Absolutely. The Tizen OS supports Showmax, Zuku Play, and all major streaming apps available in Kenya. Simply access Samsung’s app store, search for your preferred app, and download directly to the TV’s 8GB internal storage.
What’s the actual power consumption in Kenyan homes?
Under normal use (4 hours daily), expect 60-70kWh monthly (≈KSh 1,200 at current KPLC rates). Energy-saving modes reduce this by 30%. The TV meets Kenya’s energy efficiency standards with an A-rated power consumption of 110W maximum.
How does warranty service work in different regions?
Samsung offers nationwide coverage through authorized centers in Nairobi (4), Mombasa (2), and Kisumu (1). Rural buyers get courier services for major repairs. Always keep your purchase receipt as warranty proof – replacements take 7-14 working days for most issues.
