The Itel S24 with 4GB RAM and 128GB storage is currently creating waves in Kenya with a compelling price range of Ksh 15,999 to Ksh 18,499. This budget-friendly smartphone is rapidly becoming a top choice for Kenyans seeking exceptional value without breaking the bank. Its combination of a massive display, generous storage, and a powerful battery addresses the core needs of the modern mobile user.
Discover how this device delivers a premium experience at an accessible price point. We will reveal the exact pricing across different retailers, unpack its standout features like the 108MP AI camera, and help you determine if the Itel S24 is the perfect smartphone to unlock your digital potential.
Current Price Range for the Itel S24 (4GB/128GB)
The Itel S24 occupies a fiercely competitive segment, offering features typically found in more expensive phones. Its price is not fixed and fluctuates based on the retailer, ongoing promotions, and stock levels. As of the latest market survey, you can expect to find this model within the following brackets:
- Standard Retail Price: Most physical phone shops and established online stores list the device between Ksh 17,499 and Ksh 18,499. This is the typical price you will encounter.
- Promotional/Sale Price: During major sales events on platforms like Jumia, Kilimall, or from dealers like Phone Place Kenya, the price can drop to an enticing Ksh 15,999 to Ksh 16,999.
Prices have remained relatively stable since its launch, though minor increases can occur due to foreign exchange rates affecting import costs. Shopping during holiday seasons often yields the best deals.
Key Specifications and Build Quality
The Itel S24 is meticulously engineered to provide a robust and premium user experience, packing high-end features into an accessible device. Its construction and specifications are tailored for durability, performance, and everyday reliability, which are critical for Kenyan users.
- Display: It features a massive 6.6-inch HD+ IPS LCD Dot Notch display with a resolution of 1612×720 pixels and a smooth 90Hz refresh rate, ensuring vibrant visuals and seamless scrolling for videos and browsing.
- Performance: Powered by a UNISOC T606 Octa-core processor, paired with 4GB of RAM (expandable by an additional 4GB with Memory Fusion tech) and a generous 128GB of internal storage, which is further expandable via a microSD card slot.
- Camera System: The headline feature is a sophisticated 108MP AI triple rear camera system with Quad LED flash, accompanied by a 32MP front-facing camera for exceptional clarity in both photos and video calls.
- Battery: It houses a monumental 5000mAh battery that supports 18W Type-C fast charging, designed to easily power through more than a full day of heavy usage on a single charge.
- Build & Design: The phone boasts a sleek, modern design with a premium glossy finish. It measures 165.6 x 76 x 8.3 mm and is built with a durable plastic frame and back, making it both lightweight and resilient to everyday bumps.
Key Factors Influencing the Itel S24’s Price in Kenya
The final price tag you see on the Itel S24 is not arbitrary; it is the result of a complex interplay of several economic and market forces. Understanding these factors empowers you to make an informed purchase decision and potentially identify the best time to buy.
- Importation Costs and Forex Fluctuations: As an imported device, the cost is heavily tied to the USD/KES exchange rate. A weakening shilling directly increases the landed cost for distributors, a cost often passed on to consumers.
- Value-Added Tax (VAT): The government-mandated 16% VAT is a significant component of the retail price, adding a substantial fixed amount to the base cost of the phone before any retailer markup.
- Retailer Markup and Distribution Channels: Large online retailers may offer lower prices due to higher volume sales, while smaller physical stores might have slightly higher prices to cover their operational overhead and provide personalized service.
- Promotional Campaigns and Seasonality: Prices frequently drop during major holiday sales (e.g., Black Friday, December holidays) or during exclusive brand promotions as retailers compete for customer attention, making timing a crucial factor.
- Competitive Market Positioning: Itel strategically prices the S24 to compete directly with offerings from brands like Tecno, Infinix, and Samsung in the budget segment. This competition helps keep prices aggressive and consumer-friendly.
Where to Buy the Itel S24 in Kenya
You can purchase the Itel S24 (4GB/128GB) through a variety of trusted channels across Kenya, each offering distinct advantages. Whether you prefer the convenience of online shopping or the assurance of a physical inspection, there is an option to suit your needs.
- Major Online Marketplaces: Platforms like Jumia, Kilimall, and Jiji are excellent choices for competitive prices and frequent flash sales. Always prioritize vendors with high ratings and positive reviews to ensure authenticity and reliable delivery services.
- Official Brand Retailers and Showrooms: Visit official Itel-branded stores or authorized dealers like Phone Place Kenya in major cities including Nairobi, Mombasa, Nakuru, and Kisumu. This allows you to physically examine the device, get hands-on demos, and often benefit from immediate after-sales support and genuine warranties.
- Local Electronics Shops and Independent Retailers: Numerous trusted local phone shops in downtown areas of any major town stock the device. This option is perfect for instant gratification and the opportunity to negotiate the price directly with the seller before making your purchase.
Popular Alternatives and Competitive Comparison
While the Itel S24 offers remarkable value, the Kenyan market is rich with alternatives. Understanding the competitive landscape ensures you select a phone that perfectly aligns with your budget and feature requirements. The following table provides a clear, at-a-glance comparison of the Itel S24 against other leading devices in its category.
| Brand & Model | Price Range (KES) | Key Features | Availability |
|---|---|---|---|
| Itel S24 (4GB/128GB) | 15,999 – 18,499 | 108MP Camera, 5000mAh Battery, 90Hz Display, 128GB Storage | Widely available online and in stores nationwide |
| Tecno Spark 20 Pro+ | 19,999 – 23,999 | 32MP Selfie Cam, 108MP Main Cam, MediaTek Helio G99, 120Hz Display | Excellent availability, a direct premium competitor |
| Infinix Smart 8 Plus | 13,999 – 15,999 | 6000mAh Battery with 25W charging, 50MP AI Cam, Magic Ring feature | Common, often positioned as a battery-life champion |
| Samsung Galaxy A05s | 20,499 – 23,999 | Snapdragon 680 Processor, 6.7″ FHD+ Display, Samsung Brand Legacy | Available, but at a higher price point for the brand name |
When considering alternatives, also explore different configurations. Many brands offer the same model with lower RAM (e.g., 4GB/64GB) at a reduced cost. All major brands in this segment are imported, but have established strong local distribution and warranty networks, making after-sales support readily accessible across the country.
Essential Buying Tips for Your Itel S24
A smart purchase goes beyond just the price. To guarantee you get a genuine, high-quality device with reliable after-sales support, follow these crucial tips during your buying process. This due diligence will protect your investment and ensure complete satisfaction.
- Physical Inspection is Non-Negotiable: If buying in-store, meticulously inspect the phone. Check for any scratches or dents on the body and screen, ensure the IMEI number on the box matches the one in the phone’s settings (dial *#06#), and test all ports, buttons, and cameras.
- Ask Critical Questions: Always ask the seller for the specifics of the warranty. Is it a official Itel Kenya warranty or a store warranty? How long does it last and what does it cover? Also, confirm that the device is brand new and sealed, not a refurbished or demo unit.
- Verify Warranty and Service Support: Ensure the warranty card is properly stamped and filled out by the authorized dealer. Research the location of the nearest Itel service center to confirm you have accessible support if needed.
- Avoid Major Red Flags: Be extremely wary of prices that seem too good to be true, sellers who are hesitant to allow a physical inspection, devices that come without original packaging and accessories, or those with warranty cards that are not properly validated.
Conclusion
Priced between Ksh 15,999 and Ksh 18,499, the Itel S24 delivers exceptional value with its 108MP camera and massive storage. For budget-conscious users seeking premium features, it is a top-tier recommendation. We encourage you to use this detailed guide to compare prices and specifications, ensuring you make the most informed and satisfying purchase decision.
Frequently Asked Questions About Itel S24, 4GB/128GB Price in Kenya
Where can I get the cheapest genuine Itel S24 in Kenya?
For the lowest prices, monitor major online platforms like Jumia and Kilimall during flash sales. However, always prioritize sellers with high ratings and positive reviews to guarantee you receive an authentic, brand-new device with a valid warranty.
Does the price include a warranty and how long is it?
Yes, a genuine Itel S24 should come with an official Itel Kenya warranty, typically valid for 12 months. Ensure the warranty card is properly stamped by an authorized dealer to receive full service center support.
Is the 108MP camera quality good for professional photos?
The 108MP sensor captures highly detailed images, especially in good lighting, making it excellent for casual and semi-professional use. It outperforms most competitors in its price bracket, offering great value for photography enthusiasts.
What is the best time of year to buy this phone?
The best times to purchase are during major sales events like Black Friday, Christmas, and Easter holidays. Retailers offer significant discounts and bundled promotions during these periods, saving you considerable money.
Can the storage be expanded if 128GB is not enough?
Absolutely. The phone features a dedicated microSD card slot that allows you to expand the storage capacity by up to an additional 1TB, providing ample space for all your apps, photos, and videos.
