The HTC U Play 64 GB currently retails between KSh 25,000 and KSh 35,000 in Kenya, offering premium features at a competitive mid-range price. This sleek smartphone has gained popularity for its vibrant display, powerful performance, and stylish design, making it a sought-after choice for tech-savvy Kenyans.
Whether you’re a multitasker, photography enthusiast, or simply seeking a reliable daily driver, the HTC U Play delivers. Discover why this device stands out in Kenya’s crowded smartphone market and how its pricing compares to rivals. We’ll break down its specs, value for money, and where to buy it at the best deal.
Current Price Range
The HTC U Play 64 GB falls into Kenya’s mid-range smartphone segment, with prices varying based on condition, seller, and demand. Below is a detailed breakdown of its current market pricing:
- Budget (Refurbished/Used): KSh 18,000 – KSh 22,000 – Typically sold with minor wear or older firmware.
- Mid-Range (New/Unboxed): KSh 25,000 – KSh 32,000 – The most common price for brand-new units from authorized dealers.
- Premium (Imported/Flash Sales): KSh 33,000 – KSh 38,000 – Includes warranties or bundled accessories.
Prices have slightly dipped due to newer model releases, but demand remains steady for its durable build and performance. Expect minor fluctuations during holiday sales or import tax adjustments.
Key Specifications
The HTC U Play 64 GB combines premium materials with high-end performance, making it a strong contender in Kenya’s smartphone market. Here’s what sets it apart:
- Display: 5.2-inch Super LCD (1920×1080) with Corning Gorilla Glass protection for scratch resistance.
- Build: Sleek unibody design with a polished metal frame and 3D curved glass back for a premium feel.
- Storage & RAM: 64GB internal storage (expandable via microSD up to 256GB) paired with 3GB RAM for smooth multitasking.
- Camera: 16MP rear camera with PDAF + UltraPixel front camera (f/2.0 aperture) for sharp, low-light selfies.
- Battery: 2500mAh non-removable battery with Quick Charge 3.0 support (0-50% in 30 mins).
- OS: Runs Android 6.0 Marshmallow (upgradable) with HTC Sense UI for optimized performance.
- Certifications: IPX3 water resistance, CE/FCC certified for safety and durability.
These specs make it ideal for Kenyan users who prioritize style, camera quality, and reliable performance.
Factors Affecting Price
The HTC U Play 64 GB’s price in Kenya is influenced by several key market and product factors. Understanding these helps buyers make informed purchasing decisions:
- Brand Positioning: As a premium mid-range device, HTC’s reputation for quality justifies slightly higher pricing compared to budget brands.
- Import Costs: Fluctuating exchange rates and import duties (typically 10-15% for electronics) directly impact retail prices.
- Retail Markup: Physical stores add 5-20% over wholesale prices, while online sellers often offer better deals with lower overhead.
- Seasonal Demand: Prices spike during holidays (December, Easter) and drop when new models launch (Q1/Q3).
- Condition & Warranty: Refurbished units cost 30% less, while sealed-box models with 12-month warranties command premium pricing.
- Accessories: Bundled items (cases, screen protectors, chargers) can increase prices by 5-10%.
These variables create the KSh 18,000-38,000 price range observed in Kenya’s market.
Where to Buy in Kenya
Finding genuine HTC U Play 64 GB devices in Kenya requires careful selection of reputable sellers. Here are the best options:
- Online Marketplaces:
- Jumia/Kilimall: Competitive prices (KSh 24,000-32,000) with buyer protection, but verify seller ratings
- Portalkenya.com: Specializes in tech with warranty options, though stock fluctuates
- Physical Stores:
- Nairobi: Simba Planet (Westgate), Phone Place Kenya (Moi Avenue) – Test devices before purchase
- Mombasa: DigiTruck (Nyali Centre) offers import models with 6-month warranties
- Authorized Dealers: HTC Experience Stores in Sarit Centre (Nairobi) provide certified refurbished units with 1-year coverage
Pro Tip: Always request IMEI verification and original purchase receipts when buying from physical stores.
Popular Brands and Alternatives
While the HTC U Play 64 GB offers excellent value, Kenyan buyers should consider these comparable alternatives across different price segments:
| Brand/Model | Price Range (KES) | Key Features | Availability |
|---|---|---|---|
| HTC U Play 64GB | 25,000-35,000 | 3D glass back, UltraPixel camera, BoomSound speakers | Limited stock at authorized dealers |
| Samsung Galaxy A14 64GB | 28,000-38,000 | 6.6″ FHD+, 50MP triple camera, 5000mAh battery | Widely available nationwide |
| Tecno Camon 20 Pro 256GB | 32,000-42,000 | 6.67″ AMOLED, 64MP OIS camera, Dimensity 8050 | All major retailers |
| Xiaomi Redmi Note 12 128GB | 30,000-40,000 | 120Hz AMOLED, Snapdragon 685, 33W fast charging | Online platforms & Mi Stores |
Key Considerations:
- Local vs Imported: Tecno/Xiaomi offer better warranty support than HTC’s dwindling local presence
- Configurations: 128GB+ models now dominate Kenya’s mid-range market (add ~KSh 5,000)
- Value Pick: The Redmi Note 12 provides newer specs, while HTC excels in audio quality
For budget buyers, consider refurbished Samsung A03s (KSh 15,000) or new Itel S23 (KSh 18,000).
Buying Tips
To ensure you get genuine value when purchasing the HTC U Play 64 GB in Kenya, follow these expert recommendations:
- Physical Inspection:
- Check for uniform back glass coloring (counterfeits often have uneven tints)
- Test all buttons, ports, and the fingerprint sensor responsiveness
- Seller Verification:
- Ask for original purchase receipt and IMEI number (dial *#06# to verify)
- Confirm if the device has ever been repaired (check for tamper-proof seals)
- Warranty Details:
- Authorized dealers should provide at least 6 months warranty
- Verify service center locations for after-sales support
- Red Flags:
- Prices below KSh 20,000 for “new” units (likely refurbished or stolen)
- Sellers refusing to demonstrate device functionality
Always meet sellers in secure locations and use cashless payment methods for traceability.
Conclusion
The HTC U Play 64 GB remains a solid mid-range option in Kenya at KSh 25,000-35,000, offering premium design and audio quality. For budget buyers, consider refurbished units; tech enthusiasts may prefer newer alternatives. Always verify device authenticity and warranty coverage before purchasing. Visit authorized dealers or trusted online platforms to make an informed decision that matches your needs and budget.
Frequently Asked Questions About HTC U Play 64 GB Price in Kenya
Where can I get the best deal on HTC U Play 64GB in Kenya?
Authorized dealers like Simba Planet offer competitive prices (KSh 25,000-32,000) with warranty. For better deals, check Jumia Flash Sales or certified refurbished units from HTC Experience Stores, ensuring you get genuine products with at least 6 months warranty coverage.
How does HTC U Play compare to Samsung A-series phones?
While Samsung offers better local support and newer hardware, HTC U Play excels in audio quality with BoomSound speakers and premium glass design. Performance is comparable, but Samsung’s battery life (5000mAh) outperforms HTC’s 2500mAh capacity.
What should I check when buying a used HTC U Play?
Inspect the IMEI (dial *#06#), check for water damage indicators, test all functions including cameras and fingerprint sensor, and verify charging port condition. Always request original purchase proof and avoid devices with “FRP lock” or network locks.
Is HTC service still available in Kenya?
Limited service exists through authorized partners in Nairobi. For repairs, visit Sarit Centre’s HTC desk or use third-party specialists. Parts availability is decreasing, so consider extended warranty options when purchasing.
Why are some HTC U Play prices significantly lower?
Prices below KSh 20,000 typically indicate refurbished units, stolen devices, or display models. These may have battery issues, missing accessories, or software problems. Always verify the seller’s reputation and product authenticity before purchasing.
